Whether you want to earn bragging rights, get some cool swag or just help out Special Olympics New Jersey as much as you can, our incentive program is your way to get your hands on some Plunge gear.

As you hit fundraising milestones, you’ll earn the items below which are cumulative – and help out Special Olympics New Jersey even more…win-win! So the more money you raise, the more cool items you will receive.


$100 – $299
Plunge Hoodie and Knit Hat

$300 – $499
Two 40oz. Stainless Steel Water Bottles

$500 – $999
Plunge Beach Towel

$1,000 – $2,499
Plunge Adidas Sweatpants

$2,500 – $4,999
Choice of Large Travel Duffel Bag or Portable Bluetooth Speaker

$5,000 – $9,999
Choice of Varsity Jacket or
Eddie Bauer Winter Jacket

$10,000 – $19,999
TBD or Choice of One Lower Incentive

$20,000 and up
Yeti Cooler or Choice of One Lower Incentive


What is the minimum amount required to receive an incentive?

ALL PLUNGERS must raise a minimum of $100. If plunging as a team, all team members are still required to raise at least $100. This $100 will get each plunger the first incentive item, Polar Bear Plunge Hoodie. To qualify for incentives, all donations need to be received by 11:59 PM on SATURDAY, APRIL 17.  Your incentive level will be determined by your total donations as of 11:59 PM on Saturday, April 17.  Donations will be accepted through April; however, anything received after Saturday, April 17, will not be included in your incentive total.

Are the Plunge incentives for sale?

We do not sell any of our Plunge incentives because we feel it is a privilege for those who participate and have earned the various incentive levels. If we do have a large number of incentives left at the end of the season, we’ll make the items available online. We do have separate souvenirs that are available for anyone to purchase at the Plunge.

How will I receive my incentives?

Since we will not be together in-person this year, all incentives will be shipped to you after Saturday, April 17.  We will work with our supplier to get all incentives out to you as quickly as possible.

Can I trade my incentive after the event?

Plungers cannot change their incentive after the event. Incentives are given out based on what your fundraising total is on the day of the plunge. Any funds turned in after the plunge will still go towards your fundraising total, but will not change your incentive.

*Please note all incentive colors and styles are subject to change based on availability.


Contact Us

If you still have questions about the Plunge, contact us at pbpinfo@sonj.org.